cannabis and personal marketing

It’s official. Cannabis is becoming more mainstream. Does that mean you should consider a job in the industry? Some executives may hesitate to work for a cannabis company until they gain a full understanding of how it fits in with their personal marketing plan and career aspirations.  Cannabis experience can be a valuable addition to…

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 Chris has held both sales and leadership positions in the investment management as well as executive leadership positions in the cannabis industry. In his current role, Chris is the Managing Partner of Phoenix Distributors, a sales and marketing as a service company for the cannabis industry. Phoenix Distributors focuses on helping Cannabis and CBD…

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While still an emerging industry, it can sometimes be a challenge to find the best cannabis executives — but they’re out there! We’re sharing some common traits to look for when searching for the next great leader for your business.

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Ari Sherman and Jourdan Samel are Sales & Marketing executives in the natural products industry. Ari and Jourdan Co-Founded Hemp Health and natural foods brand Evo Hemp in 2012 to facilitate the evolution of the United States family farm. By establishing a supply chain of U.S. grown hemp, they’re working to revive the country’s agricultural system.…

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There are some questions you can ask your executive candidates that can bring a deeper insight into what they can offer your company.

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Colton Griffin, Flourish Software

Colton is CEO of Flourish Software, a leading supply chain management and seed to sale tracking software solution for the cannabis, CBD, and hemp verticals. Colton’s career and expertise are at the intersection of supply chain operations, enterprise software, and analytics. He graduated from the University of Tennessee, Knoxville with a BS in Industrial Engineering.…

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cannabis-c-suite-qualities

When it comes to talent strategies, cannabis companies are in a unique and somewhat difficult position. Because as they move through the business life cycle (from a start-up grow to scaling operation), there isn’t necessarily a pool of industry-experienced leaders to choose from.  That also means it’s not as easy as posting a job and…

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Finding the perfect cannabis candidate

The right kind of legwork before interviewing executive candidates can have a great impact on who you may find. We’re sharing some expert advice on what you can do to find the best talent.

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Eric is CEO at RYTE™ Brands, a portfolio company whose holdings include RYTE CBD, Moksha Chocolate, and LYTE (CBD Pre-Rolls). He launched RYTE online and in-stores in August of 2020, building out and executing RYTE’s branding and product portfolio, DTC and Retail sales channels, and national marketing campaigns. Eric also works closely with RYTE’s portfolio…

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exceptional cannabis leader

In our latest blog, we talk about what a company that excelled in retail is looking for now from its leaders. Think: adaptability, digital savvy and a quest for growth, despite challenges.

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