Consumer Products Case Study - Bad Birdie

From Overwhelmed to Empowered: How Y Scouts Helped Bad Birdie Find the Perfect Fit for Their COO

Setting The Stage

Bad Birdie, a golf apparel company known for its bold designs and modern approach to golf fashion, was experiencing rapid growth. As the founder, Jason was overwhelmed with the challenges of scaling the company and needed a trusted COO to manage day-to-day operations.

To find the perfect fit, Jason turned to Y Scouts, hoping for a partner that could not only understand the business but also guide him through the process of finding a leader who would help take Bad Birdie to the next level.

Challenge

Jason faced a major challenge: finding someone he could trust with the autonomy to run the business. He was nervous about the process and worried whether the search firm would truly understand his needs and the company’s culture.

Struggle

He initially feared that the search would result in generic candidates, as many firms use a top-down approach, not fully immersing themselves in their clients’ businesses. Time constraints also posed a challenge, as Jason couldn’t dedicate hours to the hiring process.

Turning Point

Y Scouts jumped in, deeply integrating themselves into Bad Birdie’s team, learning the company inside and out. They worked tirelessly to optimize Jason’s time, providing high-level candidate summaries and edited videos, reducing what would have been hours of work to just 30 minutes of review per candidate.

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Resolution

The selected leader not only had extensive experience with cloud-based products but also demonstrated a proven ability to build and lead high-performing tech teams. Most importantly, he embodied the core values of integrity and kindness that were so vital to the company’s culture.

“I couldn’t ask for more. They were with me every step of the way, ensuring we found the right leader to help scale the company.”

Jason Richardson
CEO of Bad Birdie

Final Thoughts

Y Scouts not only delivered an exceptional leader but also became an integral partner in Bad Birdie’s journey toward growth. Their deep understanding of the unique challenges faced by entrepreneurs and their personalized approach ensured that Jason found the perfect COO to help scale the company.

This case demonstrates Y Scouts’ unwavering commitment to finding purpose-driven leaders who align with a company’s vision, helping businesses like Bad Birdie achieve sustainable growth with confidence and clarity.

Let Us Help You Find the Right Leader for Your Company

Y Scouts has a proven track record of identifying leaders who not only meet the technical requirements but also align with the company’s mission and culture. If you’re facing a similar challenge, let us help you find the leader who can drive your company forward. Schedule a free consultation today.

Real People, Real Results

“The biggest benefit of partnering with Y Scouts is I always felt they were invested in our company's growth, not just placing a candidate. They wanted as much success for our company as I did.”
Scott Terrell
CEO of Liberty Tax
“I had a hard time finding the right COO until I hired Y Scouts. They went so deep into understanding not just the values but exactly who I needed, and their process was completely systemized yet super personable.”
Shanda Sumpter
CEO at HeartCore Business
“Y Scouts was able to sift through candidates, pre-interview them, and ensure they aligned with our values before presenting them to us. That was key in finding the right fit.”
Brendon Sarracino
Managing Partner at Sargon
“The level of preparation Y Scouts put into the search process is unmatched. By the time we talked to candidates, they were the perfect fit for my client.”
Jake Karger
Executive Coach
“I've never worked with a recruiter or search firm that invested so much time and energy into understanding our culture before finding candidates. That made all the difference.”
TJ Blandford
CEO at Woodbine Manufacturing

Connecting Purpose-Driven Leaders to Companies That Share the Same Values

Traditional recruiting is broken, but Y Scouts has the solution. We specialize in purpose-driven executive recruiting, ensuring your company connects with leaders who are not only highly qualified but also deeply committed to your mission, vision, and values.