Building Apex and a Motorsport Community with Jason Plotke

Welcome to Episode 110 of the Built on Purpose Podcast, brought to you by Y Scouts.  

 

In this episode of the Built On Purpose Podcast, we sit down with Jason Plotke, co-founder and president of Apex Motor Club. After a canceled lease agreement shut down his original plan, Jason gathered 50 motorsports enthusiasts, surveyed Phoenix for land, and created one of the premier private racetracks in the United States.

He shares the ups and downs of that journey, including legal battles, race series expansion, and why Apex’s real value is in its members. From Radical partnerships to teenage driver programs, this episode is for entrepreneurs, car lovers, and community builders alike.

💡 What You’ll Learn:

✅ What it takes to build a business around your passion
✅ How Apex became one of the most member-centric racetracks in the country
✅ Why Radical racing cars created radical growth
✅ The importance of building a brand through experience and community

🔥 Memorable Quotes:

✨ “We thought we were just building a track. What we really built was a community.” – Jason Plotke
✨ “The cars get you to Apex. The people are what make you stay.” – Jason Plotke
✨ “Experience comes right after you need it. We figured it out by living it.” – Jason Plotke

🔗 Resources:

Connect with Jason Plotke:

📱 LinkedIn: https://www.linkedin.com/in/jasonplotke
📸 Instagram: https://www.instagram.com/apexmotorclubaz
🌐 Website: https://apexmotorclub.com

Connect with Max Hansen & Y Scouts:  

📱 Max Hansen on LinkedIn:  https://www.linkedin.com/in/maxhansen/
🌐 Y Scouts Website: https://yscouts.com/
🎧 Listen now: https://youtu.be/WJIQSkdf_Xg

Y Scouts is a leadership search firm that finds purpose-aligned and performance-proven leaders to help organizations achieve their missions faster. Ready to supercharge your leadership search and get the right person in your organization? Contact Y Scouts.

Disclaimer: Transcripts were generated automatically and may contain inaccuracies and errors.
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Max Hansen

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Y Scouts is a leadership search firm that finds purpose-aligned and performance-proven leaders to help organizations achieve their missions faster. Ready to supercharge your leadership search and get the right person in your organization?

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